There are a lot of companies selling general contractor digital marketing. But very few understand what it is like to actually be a contractor. Some just resell services, add a markup, and pass your account off to someone who will not ever speak to you.
Mr and Mrs Leads, for instance, keeps things clear: Make your Google profile sharp, update with actual job info, and tell your story honestly.
What Most SEO Firms Get Wrong for Contractors
Most think general SEO advice works the same for every industry. But what brings in general contractor leads is different from what restaurants or retailers need.
- Contractor services need to be described in detail
- Project pages matter more (before/after photos, summary)
- Service areas must be spelled out. City, county, zip codes
- Getting quality reviews takes a real process (most firms skip this step)
Block: SEO Tasks That Actually Drive Real Results
A good digital marketing agency for contractors will do these monthly: update your Google Business Profile, add a project summary, ask for and reply to reviews, and check if your website ranks for each service area.
Who Actually Needs an Agency?
If you are buried and do not have time, paying someone to handle monthly updates, catch outdated links, or help with review reminders makes sense. Otherwise, try following a simple routine using the advice above.
Comparing Mr and Mrs Leads to Others: A Table
| Feature | Mr and Mrs Leads | Other Agencies |
|---|---|---|
| Focus on Contractors Only? | Yes | No |
| Project updates included? | Yes | Rare |
| Review process help? | Yes | No |
| Service area method? | Very detailed | Sometimes vague |
What You Still Need to Do Yourself
- Follow up with clients for reviews
- Snap simple photos of before/after jobs
- Be clear with your agency about your goals
How Long Until You See Results?
It can depend a lot on your market. Sometimes, small towns see results in a month or two. Bigger cities take longer. But if you stick to updating your info every month, it gets easier.
The best leads come slowly at first, then multiply when your work and reputation grow online together.
Finishing Thoughts
General contractor marketing does not have to be technical. Focus on a clear site, strong profile, and regular honest updates. Most companies (and agencies) simply do not take the time. That is where Mr and Mrs Leads or a true SEO system can make all the difference. Try it, and see how your calls and calendar begin to fill up , with far less stress than chasing quick, low quality leads.